A tweet can cause the share price to plummet. So who’s responsible for social media?

If a single tweet can cause a company’s share price to plummet then who is really responsible for social media? Arguably, not the marketing intern. Board directors and senior executives need to update any preconceptions they may have about social media being a distraction for kids and get serious about where responsibility for managing it Read more about A tweet can cause the share price to plummet. So who’s responsible for social media?[…]

How the affluent use social media

The social media real estate you put time into is as important as the suburb you invest in. The right place at the right price is what gives good returns. For time-poor professionals looking to start out in social media the sheer number of platforms to choose from can feel overwhelming – LinkedIn, Twitter, Facebook, Read more about How the affluent use social media[…]