It’s Official – This Week in Social Media 22 July 2019

Your weekly summary of official social media news from Facebook, Twitter, LinkedIn, Instagram and Google. You can listen to or read this post. GOOGLE Google employees take action to encourage women in computer science Spotlight on Google software engineer Andrea Francke who with more than 300 Google employees who worked with 29,000 students and 1,000[…]

It’s Official – This Week In Social Media 15 July 2019

Your weekly summary of official social media news from Facebook, Twitter, LinkedIn, Instagram and Google. You can listen to or read this post. FACEBOOK Inclusion and Diversity Report 2019 Last week Facebook released its Diversity Report, which takes a look at how the company is progressing on its diversity and inclusion measures. Full story. Understand Why You’re[…]

It’s Official – This week in social media 24 June 2019

Your weekly summary of official social media news from the major social media platforms. You can listen to or read this post. FACEBOOK Coming in 2020: Calibra Big news with Facebook announcing Calibra, a newly formed Facebook subsidiary whose goal is to provide financial services that will let people access and participate in the Libra network. The first[…]

It’s Official – This week in social media – 10 June 2019

Your weekly summary of official social media news from Facebook, Twitter, LinkedIn, Instagram and Google. You can listen to or read this post. TWITTER Inclusion and Diversity Report 2019 Twitter released its inclusion and diversity report on roles at the company by gender and race. Twitter found that the data and insights were too US-centric[…]

It’s Official – This week in social media – 3 June 2019

Your weekly summary of official social media news from Facebook, Twitter, LinkedIn, Instagram and Google. You can listen to or read this post. FACEBOOK, LINKEDIN & INSTAGRAM There’s no official news from Facebook, LinkedIn or Instagram since last week. TWITTER Twitter launched two special emojis #EP2019 and #EUelections2019 for the recent EU elections, aiming to drive engagement across[…]

It’s Official – This week in social media – 27 May 2019

Your weekly summary of official social media news from Facebook, Twitter, LinkedIn, Instagram and Google. If you’re interested in how the platforms are tackling the difficult issue of removing offensive content, then this is the update for you. The major platforms have all recently reported on initiatives or policies they’re using to create a safe[…]

It’s Official – This week in social media – 20 May 2019

This week in social – 20 May 2019 Your weekly summary of official social media news from Facebook, Twitter, LinkedIn, Instagram and Google. Facebook Facebook is working with health partners to create detailed, AI-driven maps that pair health system information with data on human mobility to yield insights about diseases spread by human-to-human contact. This[…]

#election2016 – 3 critical lessons for leaders from social politics

The recent election in the US had a hashtag #Election2016 and an emoji, signs that the language and influence of social media has well and truly made its way into daily life. Media, voters, supporters, detractors, spectators around the world connected with a click on Twitter, Facebook, Google, YouTube and Snapchat for live debates, poll[…]

How to manage the blurring of personal & professional brand on social media

When I spoke at the Social Media Risk Reputation forum the most frequently asked question was how to manage the blurring of professional and personal brand. Specifically, delegates wanted to know if they should ‘allow’ C-suites or internal experts to engage on platforms and if so, whether to do so from personal or corporate accounts. Although there are[…]

Scrub up, stand out & explode your professional brand – LinkedIn Masterclasses

LinkedIn is an economic and influence powerhouse, a powerhouse of data, connections and content that you can use to position yourself and your business, all of which starts with a smart, optimised profile. But signing up to LinkedIn without doing anything is like going to a networking event and standing in the corner. To make it[…]

‘I don’t know’ – uncertainty as a platform for growth

When ‘leadership’ is confused with ‘the need to know everything’ it can lead to cultures of bluff where people feel it’s more important to give a response (including a wrong one) than acknowledge doubt. Instead, these three simple words from a leader can establish a very different context: I don’t know. “I don’t know” puts[…]

LinkedIn is an economic and influence powerhouse not a place to put your CV

Misunderstood as a good ‘place to put your CV’ LinkedIn is instead a powerhouse of economic data that can predict and fill skills gaps, uncover rare, high-demand talent and is now one biggest publishing house in the world with its 380-million readership, strangely enough creating sales spikes for traditional publishers. Equity raisings have been done[…]

Is a lack of social media in HR negligent?

Social media impacts the employment life cycle from pre-employment to recruitment, training and dismissal and every tier of business strategy from product development, marketing, sales and customer service. The chief human resources officer (CHRO) must have a strategic understanding of how social media is being used through the whole life cycle of employment including: Pre-employment[…]

Social media influences investors and that influence is growing fast

 This post first appeared on Forbes and is republished here with additional detail, updated data and case examples for 2016.  Investors are influenced by research they find on social media and its importance will grow as younger players inherit, work and look for opportunities to invest. According to Cogent Research of the 90% of high net worth people[…]

How to make your content stand out from the crowd

How to make your content stand out from the crowd This post will have its hand up today with 2 million others and 27 million pieces of content yelling ‘pick me’. Enormous figures and they’re growing. According to Mark Schaeffer, the amount of web-based content we consume is doubling every 9 to 24 months so[…]

Social media influences investors and that influence is growing fast

Investors are influenced by research they find on social media and its importance will grow as younger players inherit, work and look for opportunities to invest. According to Cogent Research of the 90% of high net worth people who use social media, 73% spend it on LinkedIn, Facebook, Google+ and Twitter making up the rest. They use[…]

LinkedIn is an economic and influence powerhouse, not a place to put your CV

If you think LinkedIn is just a good ‘place to put your CV’ than you are missing out on the platform’s huge business benefits and potential. LinkedIn is a powerhouse of economic data that can predict and fill skills gaps, uncover rare, high-demand talent and is now one biggest publishing houses in the world. With[…]

How one Aussie CEO used LinkedIn to expand into 27 countries

A leader who actively engages on social media platforms is good for business and with 7 million Australian and 380 million global users LinkedIn is a strategic fit those seeking to tap into global professional networks. One such CEO is Craig McDonald, head of software security company MailGuard, who was recently announced as one of Australia’s[…]

Is lack of social media know-how in HR negligent?

It’s odd that some professionals wear a disinterest in social media as a badge of honour; given its ubiquity, understanding the business, governance and legal impacts should be a requirement. Social media impacts the employment life cycle from pre-employment to recruitment, training and dismissal and every tier of business strategy from product development, marketing, sales[…]